EXPERIENCE
American Payroll Association,
Website Editor
December 2015 – Present
- Collaborate with multiple departments to define vision and user experience for organization’s websites
- Team with SMEs and other stakeholders to create content that meets business goals
- Develop information architecture and strategy
- Work with developers and outside vendors to incorporate new features into existing technology
- Oversee key projects and help develop internal best practices for related processes
- Ensure consistency of brand voice through use of style guides
American Payroll Association,
Communications Copywriter (Lead)
April 2010 – December 2015
- Led creative content for marketing collateral (digital and print)
- Collaborated with SMEs to gather and synthesize complex payroll topics for outward facing communications
- Teamed with multiple departments to develop concepts for membership drives
- Worked with team members to review and approve materials for final output
- Ensured consistency of brand voice through use of style guides
- Trained and oversaw junior copywriters
EDUCATION
University of the Incarnate Word
Bachelor of Arts, English
McNair Scholar
PROFESSIONAL DEVELOPMENT
Springboard
UX Design
